TV Reviews

PRICE $8,000

AT A GLANCE
Plus
Jaw-dropping black level and contrast
Wide viewing angle
Thin, thin, thin. And light
Minus
Expensive
Must be wall-mounted

THE VERDICT
We could argue with the mandatory inclusion of an outboard soundbar, the lack of a stand-mount option, and a lower (but still perfectly satisfactory) peak brightness for HDR than the best of the LCD competition provides. But it’s hard to imagine that any other 65-inch Ultra HDTV in 2017 will offer overall superior performance, or a more impressive aesthetic, than the best LCD competition.

Dateline: March 2017. Along with several other bit-drenched members of the audio/video press, we’ve been brought to San Francisco for a day with LG. The events will include a briefing on the company’s Ultra HDTV lineup for 2017, a visit to Dolby headquarters for the latest pitch on Dolby Vision high dynamic range (HDR), and several hours of hands-on experience with the 65-inch OLED65W7P, the smaller of the two new 2017 OLED models in LG’s flagship Signature series. (A 77-inch version should be available later this year; no price had been announced as we went to press, but if that’s your ticket, bring money.)

PRICE $3,000

AT A GLANCE
Plus
Accurate color
Good contrast and shadow detail
Customizable Home Screen GUI
Decent price for a 65-inch UHDTV
Minus
Some picture noise

THE VERDICT
Panasonic’s 65-inch Ultra HDTV provides impressive performance and a huge array of Smart features.

Steep price declines have become the norm in the consumer electronics world, especially when it comes to TVs. Case in point: The last Ultra HDTV I reviewed, a Samsung 65-incher that arrived at the tail end of 2013, had an MSRP that was twice the $3,000 sticker price of Panasonic’s 65-inch TC-65AX800U Ultra HDTV. Now I hear that Vizio is selling sets with the same screen size and pixel count for $2,200. They might as well be giving them away.

PRICE $1,700

AT A GLANCE
Plus
Excellent color
Great screen uniformity
Artifact-free 1080p-to-UHD scaling
Minus
Poor black level and contrast
Meager streaming platform

THE VERDICT
Though it delivers solid entry-level performance, Panasonic’s CX400 faces more fully featured competition at its price.

Panasonic pulled big crowds at its CES booth in January with their CZ950 OLED, a 65-inch Ultra HD television that adds advanced processing to an LG-supplied OLED panel, with quite stunning results. Unfortunately, that set is only sold overseas for now (priced at €10,000 or about $11,000, no less), and it remains unclear when or if Panasonic will release it in the States.

Price: $1,700 At A Glance: Good performance out of the box • Excellent resolution • Impressive black level and shadow detail • Accurate color

It Keeps Getting Better

When I visited Panasonic in Japan in the fall of 2004, with a gaggle of other journalists, plasma was the dominant flat-panel technology. But it was still pricey. On that visit, Panasonic told us that its goal was to get plasma prices down to $100 per diagonal inch.

Price: $1,500 At A Glance: Crisp, detailed images • Odd gammas in Custom mode • Little to complain about • Exceptional value

Panasonic means plasma. Yes, the company now offers a line of LCD displays, but only in smaller sizes. If you want a 50-inch or larger Panasonic, it will be a plasma. And that's not a bad thing. The TC-P50ST30 is Panasonic's latest, budget-priced, 50-inch 3D model. Only a few short years ago, you couldn't touch this level of quality in a 2D-only flat panel for five times the price—or more.

Price: $2,800 At A Glance: Accurate color points • Odd gammas in Custom mode • THX certified • Best black level and shadow detail

Deciding among Panasonic's range of 3D plasma sets can be more than a little intimidating. But it's a Sunday stroll through the park compared to choosing from the bewildering flood of 3D LCD flat panels that glut the market. And for buyers who want a bigger plasma, Panasonic's top-of-the-line VT30 range—including its smallest member, the 55-inch P55VT30 reviewed here—pushes the envelope in both performance and features.

Price $3,000

At A Glance
Plus: First-rate blacks and shadow detail • Impeccable color and resolution
Minus: Color decoder error calls for care in calibration • Adequate but not terribly bright 3D

The Verdict
With performance nearly identical to the flagship ZT60 series, Panasonic’s VT60 offers state-of-the-art image quality at a more affordable price.

If the Panasonic ZT60 series is the company’s statement product for 2013, the VT60 is an update of its long-running VT flagship line. What’s in that silly little one-letter difference? Less than you might expect, and more. For starters, the ZT60 line is available only in 60- and 65-inch sizes. The VT60 adds a 55-incher to the mix. In addition, the ZT60 is said to be something of a limited edition, the result of a complex, time-consuming manufacturing process associated with that set’s Studio Master panel.