TV Reviews

2D Performance
3D Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Excellent color and resolution
Good blacks and shadow detail
Satisfyingly bright 3D
Minus
Typical LCD off-axis limitations
Minor 3D flicker and ghosting

THE VERDICT
It may lack the headline-grabbing, 4K bling-zing of Sony’s XBR Ultra HD designs, but this 65-inch KDL series HDTV sits at the top of the company’s bread-and-butter line and offers more than enough features and performance to satisfy a wide range of buyers.

With all the ink spilled these days about the trendy but expensive Ultra HDTVs, a plain vanilla HDTV, with its resolution of 1920 x 1080, may seem a little ho-hum. But Ultra HD (4K, or more correctly, 3840 x 2160) is still consumer 4K content-starved with its specs not yet fully complete, and the jury is still out as to whether or not it will offer significant benefits in typical home screen sizes. Its price of admission also remains high. As a result, top-of-the-line, non-Ultra HDTVs, such as Sony’s new KDL-65W850A, remain serious players in the high-end video market.

When it comes to picture quality, LCD TVs ?with a full-array, “local dimming” LED backlight tend to outperform their edge-lit LED brethren by a not insubstantial margin. We’ve covered the particulars of LED backlight tech before, so I won’t get sidetracked in explaining it here, but the finer control afforded by a full-array design allows for improved contrast and, for the most part, better uniformity when displaying dark images. Sony was among the first TV makers to push full-array for LCD, and then mysteriously put the tech on hold. But it roared back in 2011 with the XBR-HX929 line, a series that pushed full-array to new heights. The newest such sets to arrive from Sony are the HX950 series, which started shipping in late 2012. Can they match, or even exceed, Sony’s vaunted HX929 TVs?

Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Excellent contrast
Superb color and resolution
Looks good from every angle
Unique panel-based sound system
Minus
No color management system
Some white clipping

THE VERDICT
While it might appear that OLED UHDTVs are popping up everywhere, the most visible supplier to date has been LG. But Sony, by acquiring OLED panels from LG and adding its own electronics, processing, styling, and unique features, has jumped into the fray, landing firmly on both feet with a solid performer.

Sony’s new OLEDs (the 65-incher reviewed here has a 55-inch sibling, and a 77-incher will be available by press time) haven’t yet taken pride of place at the top of Sony’s TV lineup. That honor belongs to the Z9D (Sound & Vision, January 2017 and soundandvision.com), now spruced up with the imminent addition (as I write) of Dolby Vision for 2017. But you might think of the OLEDs as stepping stones to Sony’s future in self-emissive displays—the spectacular, commercially oriented, and wall-sized CLEDIS LED display Sony demonstrated at the 2017 CES comes to mind. But that’s the future. Sony’s OLEDs are now. As of today, Sony’s OLED implementation uses a panel supplied by LG (but with Sony’s own secret processing sauce). At its press-time street price of about $4,000 in the 65-inch version, it was roughly comparable, if not a touch less expensive, than LG’s own like-sized C7P model.

2D Performance
3D Performance
Features
Ergonomics
Value

With the introduction of its new 2013 XBR sets, Sony has shown that it’s serious about bringing Ultra HD, popularly referred to as 4K, to consumers at prices that, while still high, are less seizure-inducing than the $25,000 sticker on its 84-inch XBR-84X900 (Home Theater, June 2013).

Technically, 4K is shorthand for a resolution of 4096 x 2160 pixels—the professional 4K format. Consumer 4K sets, on the other hand, have a resolution of 3840 x 2160, exactly four times the pixel count of full HD 1080p. Regardless of the industry’s plan to refer to such sets as Ultra HD, 4K has already crept into the lexicon as the popular term for 3840 x 2160 home video.

Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Excellent shadow detail
Superb color and resolution
Punchy HDR
Minus
Mediocre off-axis performance
Some blooming

THE VERDICT
The new Sony XBR-65X900F is no OLED-killer, but it offers OLED-like benefits at a reasonable price.

OLED ULTRA HDTVS grab most of today’s headlines. And although prices for OLED sets have dropped dramatically over the last year, they still command a high premium. Even flagship LCD sets— Sony’s Z9D line, for example—remain beyond the price reach of many consumers. Sony’s new X900F LCD TVs, which are available in screen sizes all the way up to 85 inches, provide a more reasonable alternative. Choose the 65-inch X900F under review here and you’ll leave the store with a far smaller dent on your credit line than you would when buying an OLED or a flagship LCD.

2D Performance
3D Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
State-of-the-art local dimming
Class-leading HDR brightness
Above average off-center viewing
Minus
Price

THE VERDICT
With the top manufacturers jostling for a view from the top of the Ultra HD pyramid, Sony has taken an express elevator and is racing fast for the checkered flag. But enough with the mixed metaphors. If this TV isn’t today’s best LCD UHD/HDR set (and perhaps the best of any type), it’s not for lack of trying. Sony has given us their best technology here, and it shows.

At the Consumer Electronics Show in January 2016, Sony demonstrated a prototype of a future LCD TV design incorporating what the company called Backlight Master Drive. We found it dazzling, as did most of the show-goers with whom we spoke. Nevertheless, we all looked at it as a “show car”—something that might appear in a store near you in a couple of years, if ever.

To hear Sony tell it, the future will be in 4K. This stance comes as no surprise: The company’s 4K-rez digital cinema projectors have been installed in over 13,000 theaters, and at least 75 Sony-produced titles have either been shot with 4K digital cameras, or transferred to the higher-rez format from film. And Sony isn’t just pushing 4K for theaters — it wants viewers to experience it at home.