Audio Video News

How many times have you gone to a live concert and been thoroughly appalled by the quality of the sound? The bass is super boomy, vocals are muffled, and those intricate guitar fills you long to hear are lost in what comes out as sonic mush.

THX and the sound-reinforcement gurus at Eighth Day Sound have joined forces to bring “best-in-class” sound to live performances through the THX Live! certification program that kicked off in April with Beyoncé's Formation World Tour.

The companies will work together to optimize state-of-the-art audio systems. THX is creating a reference standard for system architecture and audio presentation for live music and Eighth Day will handle system installation and implementation in large concert venues around the world.

Limited to “select top-tier artists,” the program aims to deliver a wider "sweet spot" with improved vocal quality to every seat in the house.