Solar Eclipse Puts a Dent in Netflix Viewership

With a healthy dose of humor Netflix let it be known that its viewership dropped 10 percent on Monday afternoon as millions of Americans gathered outside to witness the great solar eclipse of 2017.

“Hey, just wondering why 10% of you chose to watch a giant rock cover a giant ball of gas when I HAVE ALWAYS BEEN THERE FOR YOU,” the streaming giant tweeted. In a follow-up tweet Netflix wrote, “But really, there was a 10% drop in plays during the eclipse today. Well played, Moon.”

That this momentous celestial event — the first time a total solar eclipse swept across the entire width of the U.S. in 99 years — pulled eyes away from the ubiquitous video screen is probably a good thing and not surprising. We would have expected it to be a lot higher.