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Netflix Approaches Pay-TV Window
What's unusual is that the deal is not with the studios themselves--Paramount, Lionsgate, and MGM--but with a pay-TV service called Epix, an obscure and struggling competitor of HBO and Showtime. Netflix has essentially purchased Epix's release window with the three studios. The deal reportedly is worth nearly $1 billion over five years starting next month.
Whether Netflix will snag other studios remains to be seen. Time Warner-owned HBO has existing agreements with Warner, Fox, and Universal. The Netflix/Epix deal may have been driven partly by Viacom, owner of Paramount and part owner of Epix.
Here's the come-hither quote from Netflix chief content officer Ted Sarandos: He wants to take his company's $600 million in annual rent-by-mail postal costs and "pay it to the studios and networks" for streaming rights.
See The New York Times. The story originally broke in the Los Angeles Times.
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