4K TV Reviews

Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
High brightness
Good off-center picture uniformity
Vivid HDR
Minus
No Dolby Vision support
Remote control ergonomics

THE VERDICT
There's little to criticize, and much to like, about Samsung's new flagship LCD UHDTV.

TVs are cheaper than ever. Really. When you see a set priced at $3,500 and your first reaction is a gag reflex, ponder this: a CRT color TV in 1970 might well have cost you $350. That would be a simple tabletop model offering glorious 480i standard definition on a 19-inch screen, and it would cost $2,400 in today's money. Current-day premium sets do command similarly high prices, but they now offer more features and better performance than ever before. The 65-inch Samsung Q90R reviewed here has a suggested retail price of $3,500, though it can be found online for significantly less. There are also 75- and 82-inch Q90R series models, the latter retailing for $6,500. One couldn't even dream of a 65-inch set in 1970, much less an 82-incher.

Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Standard-setting HDR performance
Wide viewing angle for LCD
Deep blacks and strong shadow detail
Minus
Lacks Dolby Vision
Occasional blooming artifacts

THE VERDICT
The price for Samsung's latest sets may be up from last year's equivalent models, but if you're in the market for a new TV, the improvements to be found in the new QN90A series make it worth serious consideration.

In 2020, Sound & Vision tested Samsung's 65-inch Q90T series TV, an LCD model that lacked some of the features and refinements found in the company's flagship sets from the previous year. But at $1,900, it also struck us as a solid deal given the overall price-performance ratio and received a Top Pick. Samsung's new Neo QLED QN90A series LCDs, available in 55-, 65-, 75-, and 85-inch screen sizes, are pricier than the Q90T models they replace, though the higher prices in this case come with marked performance upgrades.

Performance
Features
Ergonomics
Value

PRICE $2,500

AT A GLANCE
Plus
High value for price
Superior picture quality
Works in bright settings
Low Lag and High Refresh Rate
Minus
Potential for image retention and burn-in
Lacks support for Dolby Vision
77-inch is the largest size with QD-OLED

THE VERDICT
When a TV's picture quality is the top priority over screen size, you won't do better than this 77-inch quantum-dot OLED from Samsung.

It is a small miracle that you can buy a TV as good as the 77-inch Samsung S90C Quantum Dot OLED for $2500. But that's where we're at, as the year 2024 begins. The price premium paid for early adoption has long since passed, and the TV's current pricing makes it an exceptional value for those who prize high contrast and deep blacks and extremely intense colors.

2D Performance
3D Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Excellent color
Top-class detail—in both 4K and Full HD
Great blacks and shadow detail
Minus
Typical LCD image fade when viewed off-center

THE VERDICT
A superbly performing—and exceptionally inexpensive—Ultra HDTV that looks great with today’s 1080p content.

Ultra HD is still meandering toward its Happy Place. Yes, it offers four times as many pixels as Full HD does at 1080p (“Full HD” being the industry’s new go-to term for “standard HD”). But source material at this native resolution is still hard to come by in any quantity. Most material viewed on an Ultra HD set, for the foreseeable future, will still be upconverted from Full HD, typically by the set, to “4K” (in quotes, because Ultra HD’s 3840 x 2160 resolution falls just short of true 4K resolution as defined in the cinema world). Can this provide a visible improvement over 1080p displayed on a 1080p set?

2D Performance
3D Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Accurate color
Excellent resolution
Good black level and shadow detail
Minus
Expensive
No full-array backlight

THE VERDICT
As with all of the new Ultra HD sets, the Samsung might not give you everything that the future of the technology will throw at it, but for now it’s an exceptional performer.

With a resolution of 3840 x 2160—four times as many pixels as in standard HD—Samsung’s UN65F9000 is one of the first so-called Ultra HD sets to hit the market and the company’s first such TV at 65 inches.

Performance
Features
Ergonomics
Value

AT A GLANCE
Plus
Excellent blacks and shadow detail
First-rate resolution
Compelling high dynamic range
Minus
HDR limited to HDR10
No 3D

THE VERDICT
In some important respects, Samsung’s new top-of-the-line TV improves upon the company’s previous flagship, and at a lower price.

When we last reviewed one of Samsung’s so-called SUHD sets, Ultra HD with high dynamic range (HDR) was not yet available on Blu-ray. But the arrival of such discs—together with UHD Bluray players like Samsung’s own UBD-K8500—has changed the game.

The 4K resolution of Ultra HD sets is all well and good, but HDR is the most eye-popping feature of UHD. Not all 4K sets, however, incorporate HDR, and those that do don’t necessarily perform at the same level. HDR still can’t be done well cheaply; at present, the displays that do it best are their respective makers’ premier offerings. The Samsung KS9800 series definitely belongs in that company—and among the three models within that family, the 65-incher we’re discussing here is the smallest.

AT A GLANCE
Plus
Inexpensive (with discounting) for a 75-incher
HDR compatible
Accurate and extended color
Minus
Limited contrast
Backlight artifacts
Highlights in HDR programs lack detail

THE VERDICT
Sharp’s heavily discounted 75-inch TV offers accurate color and decent HDR performance, but its best feature is its big screen at an affordable price.

The arrival of a hulking 75-inch Ultra HDTV on your doorstep would be something you’d ideally want to coincide with a worthy media spectacle—the Super Bowl, for instance. In my case, however, the delivery of the Sharp Aquos LC-75N8000U synced up perfectly with the broadcast of the first Presidential debate. Lucky me: I got to witness what perhaps were the two most unpopular candidates in history assail each other’s character at near-life-size.