New Products

Sony is previewing a new flagship Dolby Atmos-capable soundbar and home theater system that creates an immersive sound field from four compact speakers. Both are due out early fall.

Sony announced five new AV receivers, four in its upscale ES series, at a press meeting today in Austin, Texas.

Sony used a recent elaborate media event at its Sony Pictures Culver City, CA studio to introduce the next phase in its expanded BRAVIA consumer home theater product portfolio.

When it comes to TVs, things are looking bright for 2023. If there's a theme to this year's new models, it's the dramatic increase in peak light output for both LCD and OLED-based TVs. Sony's new Bravia lineup is a perfect example; these TVs significantly outshine their predecessors.

Sony's updated Bravia XR lineup boasts a range of five new models, each designed to offer a superlative viewing experience. It consists of the X95L Mini LED (65, 75, and 85 inches), X90L Full Array LED (55, 65, 75, 85 and 98 inches), A95L QD-OLED (55, 65, and 77 inches), and the A80L OLED (55, 65, 77, and 83 inches).

Sony introduced its new Master series Ultra HDTVs at a press event yesterday in New York City. The series consists of the A9F OLED and Z9F LCD models, both of which will arrive later this Fall.

Late this summer, or shortly thereafter, Sony will attempt to upend the way we look at UHD and high dynamic range (HDR) with its new Z9D series of premier Ultra HD. Don’t look for them at Joe’s Video down the street, however, but rather in premier outlets such as Magnolia (located in or adjacent to selected Best Buy stores) and custom installers. They’re also likely to find their way into more than a few professional facilities.