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If you claim your disc format the winner of the format war, does it become true? High-Def Digest <A HREF="http://www.highdefdigest.com/news/show/Industry_Trends/Disc_Sales/Sonys_... </A>that Sony is seizing the marketing initiative with respect to the Neilsen Videoscan ratings and other indicators that showed Blu-ray as releasing and selling twice as many titles in January as HD DVD and will now market Blu-ray as the clear winner of the format war.

OK, I know the Blu(e) jokes are stale. Still, I had to call this Blog something to enter it into the system, so why not? Unless you've been under a rock you know that Warner and Paramount support both Blu-ray and HD DVD. Warner is unique in that it now encodes the video for its movies using Microsoft's VC-1 compression on both formats, encodes that are said to be virtually identical. But on the soundtrack front, the Blu-ray customer doesn't always get the advanced, next-gen sound that the HD DVD customer gets.

It's a big credit to this film that its subject matter is something that has not only been done, but been done very well many, many times. In fact, the film it reminded me the most of, in many ways, is the excellent if not great <I>Truman Show</I>. Yes, like that movie this one highlights the dramatic skills of a genius-level sketch comedy actor, only this time around it's Ricky Bubb-eee himself Will Ferrell. Instead of the being the unwitting subject of a reality TV show, Ferrell's Harold Crick finds that he's the subject of a novel being written by a self-and death-obsessed writer played wonderfully and obsessively by Emmma Thompson.