Shortly after sending out formal press releases for its 2019 television and audio lineups earlier this month (the products were first shown at the 2019 CES in January), LG held a March 20th press event in New York to expand on the details. LG began by noting that of the 36+ million sets sold in the U.S. market alone in 2018, only 2.4 million were priced above $1,000. Also notable is that 36% of the TVs sold in the U.S. for more than $2,000 were 70-inches or above. Globally, however, large sizes aren’t as popular.
At its CES press event LG introduced new intelligent processors for its premier OLEDs (Alpha 9) and NanoCell LCD-LEDs (Alpha 7). These new devices are said to improve color and sharpness, along with enhanced noise reduction, better handling of smooth gradations, advanced color mapping, and a OLED frame rate capability of up to 120 frames per second...
AT A GLANCE Plus
Excellent HDR in both Dolby Vision and HDR10
Blacks to die for
Solid off-center viewing
Minus
Expensive
Careful setup critical for best results
Menus tedious to navigate
THE VERDICT
Our brief time with LG’s flagship OLED for 2016 suggested it’s not perfect (what is?), but apart from the fact that LCD sets still go brighter than OLEDs, it’s unlikely that any other new HDR-equipped Ultra HDTV will be able to match or exceed the performance of this one.
While this article is structured as a Test Report, in fact it’s a good bit short of a full-fledged evaluation. The combination of the cost of LG’s flagship OLED and the limited supply of review samples in early April prompted the company to set up a couple of displays at a venue in New York City, then shuttle in groups of A/V journalists to lay hands on the set—so to speak.
AT A GLANCE Plus
Jaw-dropping black level and contrast
Wide viewing angle
Thin, thin, thin. And light
Minus
Expensive
Must be wall-mounted
THE VERDICT
We could argue with the mandatory inclusion of an outboard soundbar, the lack of a stand-mount option, and a lower (but still perfectly satisfactory) peak brightness for HDR than the best of the LCD competition provides. But it’s hard to imagine that any other 65-inch Ultra HDTV in 2017 will offer overall superior performance, or a more impressive aesthetic, than the best LCD competition.
Dateline: March 2017. Along with several other bit-drenched members of the audio/video press, we’ve been brought to San Francisco for a day with LG. The events will include a briefing on the company’s Ultra HDTV lineup for 2017, a visit to Dolby headquarters for the latest pitch on Dolby Vision high dynamic range (HDR), and several hours of hands-on experience with the 65-inch OLED65W7P, the smaller of the two new 2017 OLED models in LG’s flagship Signature series. (A 77-inch version should be available later this year; no price had been announced as we went to press, but if that’s your ticket, bring money.)
These ultra-slim 21.5-inch 2D monitors from LG are 1920 x 1080, with a claimed response time of 2ms and contrast ratio of 10M:1, and D-sub (computer RGB), DVI,and HDMI inputs.
Here's a way to encourage your kids to write on the wallthat is if the wall is an LG Touch TV which functions like a huge, modern-day, multi-colored Etch-A-Sketch. It's also a 2D plasma HDTV. But it's clear that not all of us are Rembrandt.
This edge-on shot shows just how thing the flat (not curved) LG Signature OLED display really is. As I noted in the LG press conference report, it's less than 2.6 mm thick. It does thicken out a bit more near the bottom; the electronics have to go somewhere!
LG demonstrated the 3D LCoS projector we've seen at a couple of previous shows. The CF3D was unfortunately no better than before. This time the issues were a very slight image softness and, more importantly, a badly skewed white balance. Skin tones looked painfully sunburned. Hopefully this can be calibrated out, the if any effort was made to produce a semblance of accurate color here it did not show.I left after about five minutes as the image was uncomfortable to watch.