In what could be a major blow to HD DVD in the format war, DVD rental giant Blockbuster announced that it will expand rental of Blu-ray Discs exclusively into 1,450 stores by mid-July. Blockbuster will continue to rent HD DVD discs online and in the 250 stores in which it has been renting both Blu-ray and HD DVD discs since late last year. For a running total, that's 1,700 exclusive Blu-ray stores and 250 stores stocking both formats.
Blockbuster Entertainment has picked a winner in the in the struggle of the high-def discs, choosing Blu-ray over HD DVD. Could this be the decisive moment in the format war?
Like many of you, I assume, a welter of remotes sits on the table next to my TV watching chair. Among them are remotes for the TV, the preamp/processor, the DVR, three DVD players, a CD player ... nine in all.
What a difference a single dollar makes in the online DVD rental business. Blockbuster decided to take aggressive action to gain traction in the online DVD rental business, which "projections" show as increasing 43% during the 2007 according to Blockbuster's Shane Evangelist (how's that for a cool name?!). So, it is now offering a subscription plan called Blockbuster by Mail that's a whole $1 cheaper than its existing Blockbuster Total Access plans. The Blockbuster by Mail plan will be online only as opposed to the Total Access plans which is comprised of both online and in-store rentals.
With new brands nipping at its heels, Sony will create a special line of LCD DTVs for non-specialty discount retailers including Wal-Mart and Target. It's quite a departure for the longtime king of TV brands.
Talk about news stories of ironic proportions. On Monday the HD DVD Promotional Group trumpeted record sales of standalone HD DVD players three weeks into an agressive marketing campaign that featured major advertising support and $100 in-store rebates on players. According to the press release, 150,000 standalone HD DVD players have been purchased by consumers, representing 60% of the dedicated player market.
Cablevision's appeal of the court ruling that killed its network DVR is gaining some powerful supporters, including the telcos, media activists, libraries, and academics.