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Scott Wilkinson  |  Apr 20, 2005

I've always been impressed with Sam Runco's familial attitude toward his employees and dealers as well as the consumer-electronics press corps and even the entire industry. This attitude is especially evident during his company's annual spring retreat in Mexico, held this year at the Meliá Cabo Real resort on the Sea of Cortez, halfway between Cabo San Lucas (famous home of Sammy Hagar's Cabo Wabo bar and tequila business) and the lesser-known but much more quaint San Jose del Cabo. Not only does Runco invite his top 10 dealers and a few fortunate journalists, he encourages them to bring their families, stressing the importance of making and maintaining personal connections within the CE community.

Scott Wilkinson  |  Sep 11, 2009

Among the many new products introduced by Runco at CEDIA is a new entry-level line of DLP projectors, dubbed LightStyle. Three models comprise the line—the LS-3 ($5000) and LS-5 ($7000) are single-chip, 1080p, while the LS-7 ($15,500) is a 3-chip 720p. The sleek design looks more like a Planar projector, which is not surprising since Planar bought Runco in 2007.

Scott Wilkinson  |  Sep 09, 2011
For those who are challenged more by space than budget, Runco's new LS-100d can be mounted flush to the wall directly above or below the screen, taking only 18 inches of depth and producing a 92-inch image. Its LED light source turns on instantly and will last 50,000 hours while consuming 70 percent less power than a conventional lamp. It ain't cheap at $20,000, but that includes an outboard DHD4 video processor.
Scott Wilkinson  |  Sep 24, 2010
In addition to the D-73d 3D projector, Runco unveiled another dual-chassis model, the Q-1500d LED-illuminated DLP projector, which will list for $39,000. With two light sources, this is the brightest LED-powered projector on the market with up to 1400 ANSI lumens, which means it can be used on screens up to 200 inches in size. Also, it can be upgraded to 3D operation.
Scott Wilkinson  |  Sep 11, 2009

One of the big buzzes at this year's show is LED illumination in front projectors, and Runco is in the thick of it with the Q-750, marketed under the QuantumColor moniker. This projector uses Luminus PhlatLight LEDs and recalibrates the color every time it's turned on, which guarantees no color shift over the life of the projector. Speaking of color, it can reproduce a gamut 135 percent larger than NTSC, and it comes with several preset gamuts, including Rec.709, SMPTE C, DCI (the digital-cinema standard), sRGB, Adobe RGB, and the native gamut of the LEDs.

Scott Wilkinson  |  Aug 02, 2010

Anyone who knows high-end video knows Runco, which is now the high-end home-cinema division of Oregon-based Planar. Among Runco's many well-regarded projectors, the premier line is undoubtedly the Signature Cinema series, which now includes two brand new models.

Scott Wilkinson  |  Sep 24, 2010
Also at the Runco press conference was a new line of thin plasmas called Vistage. Interestingly, the rep avoided using the word "plasma," instead calling it a flat panel based on "emissive cell structure." C'mon, it's a plasma! Granted, it has a number of refinements, including optical precision glass and an outboard DHD processor, and it did look quite good in the demo. Three sizes will be available—50, 58, and 63 inches for $6000, $8000, and $10,000, respectively.
Scott Wilkinson  |  Sep 05, 2008

At the Planar press conference, we learned that its Runco brand will now command most of the company's home-theater focus, and Vidikron products will no longer be developed. One of several new Runco products is the DLP-based VW-100HD in-wall rear-pro, which is said to be installable in under an hour once the hole in the wall is complete, requiring only 33" of clearance. The 100" screen displays 1080p images enhanced with an internal ViViX II processor, all for $40,000.

Scott Wilkinson  |  Sep 09, 2011
Also new from Runco is the VX-11d, a 3-chip DLP model that's spec'd to output over 1000 lumens. Pricing starts at $30,000, which includes an outboard DHD4 video processor and one of six primary lenses, and it's fully compatible with Runco's optional CineWide anamorphic lens kit with AutoScope motorized sled.
Scott Wilkinson  |  Sep 11, 2009

Another new "entry-level" DLP projector line introduced by Runco at CEDIA is the VX-3000, which replaces the RS-900. Three models will be available—VX-3000i ($9000, internal processor), VX-3000d ($12,000, DHD 3 external processor), and VX-3000d Ultra ($20,000, DHD 3, five lens options, can use CineWide with AutoScope anamorphic system). The color wheel in these projectors has been designed specifically for reproducing D65 white, and calibration reduces the light output much less than most projectors.

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