Shane Buettner | Nov 11, 2008 | First Published: Nov 12, 2008
Month in and month out I receive letters from readers about pricing on Blu-ray, and noting that the public won’t buy in until Blu-ray is cheaper. What the public at large will or won’t buy into isn’t quite the same thing as what Home Theater readers will buy and for how much. For you, as a Home Theater reader, how cheap is cheap enough? Cheaper than an iPhone or an iPod? Walking through Costco the other day I saw every day pricing on players that was well below $299, and I’m sure we’ll see cheaper prices around the holidays. But realistically, is Blu-ray cheap enough to make it down your chimney this year? Was there ever a case to make that Blu-ray was genuinely “expensive” to begin with?
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