LATEST ADDITIONS

There’s been a lot of fuss over the rapid drop in price of big-screen flat panels, but that ain’t nothing compared with the free-falling MSRPs you’ll find over in the 1080p projection realm. Two years ago, the going rate for one of the first 1080p projectors was about $10,000. Last year, we saw a number of high-quality offerings around the $5,000 mark. This year, companies like Optoma, Sanyo, and Mitsubishi have released 1080p projectors priced under $4,000. These entry-level models feature a nice complement of advanced image-adjustment options and all of the desired video inputs: HDMI 1.3, PC, and component video. But the important question is, how does their performance measure up with pricier competition? You’ll have to read on to find out.

Where’s the subwoofer in this system? People, look at the picture. You’re seeing a whole quintet of 10-inch woofers.

One of my favorite (to make fun of) bits of business-speak is the phrase “leveraging our core competency.” Not content to say, “We’re doing what we do best,” guys in suits spout this lofty verbiage to inspire confidence as they draw upon their unique strength and experience. As the creators of flash memory cards, SanDisk’s core competency has long been those tiny, solid-state wafers in ever-expanding capacities, manufactured in form factors to fit just about every digital device imaginable. They pushed their products in interesting new directions, with dedicated living-room devices that read from and even record to various cards (the SanDisk V-Mate, May 2007 HT). That’s in addition to their broad and popular line of portable MP3 players, with and without video. But with Apple ruling the roost in video-software downloads, and consumers clamoring to watch their digital videos in the comfort of the home theater, what’s next?