Component Audio on the Upswing

Consumer interest in component audio is growing, according to a recent survey by MarketSource.

The number of adults who intend to buy one or more audio components has risen to 39 percent, versus 35 percent a year back.

Consumers were most interested in speakers. The runner up was the surround receiver and pre-pro category, then amplifiers.

What are their motivations? Desire for audio quality, replacing an older component, and improving surround for movies and TV.

You can find the details in TWICE.

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