AT&T Exploits DirecTV Link
Four packages ranging from $50 to $125/month offer various levels of DirecTV satellite service or, where available, AT&T U-verse TV, which combines a fiberoptic network with last-mile copper wiring. Perhaps the biggest deal is a $200/month bundle combining DirecTV or U-verse HD and DVR service for up to four TVs with unlimited talk and text and 10 GB of sharable data for four cellular lines.
AT&T is bucking the cord-cutting tide with these new offerings. However, even before the merger was announced, AT&T announced that it lost just 22,000 U-verse TV subscribers in the second quarter of this year compared to 190,000 at the same time last year. That is certainly a good omen. It leaves nearly six million U.S. TV subscribers—and the acquisition of DirecTV adds another 20.4 million.
Over on the DirecTV side, the satellite operator has begun offering a new set-top box that connects wirelessly to the Ultra HD-capable Genie DVR, extending the Genie’s reach to additional rooms and screens. The Genie Mini box supports Dolby Digital Plus surround sound.
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