Panasonic 3D HD Initiative

The big message at Panasonic's press conference was 3D with "full HD" resolution (i.e., 1080p)—many current 3D systems cut the effective resolution in half to accommodate two eyes separately. The company is spearheading a drive to develop a standard for 3D HD content production, mastering, and display this year, with products appearing in 2010. Director James Cameron is on board, and Panasonic Hollywood Labs, Panasonic's R&D arm, is working with studios and manufacturers to achieve these goals. I've never found 3D all that compelling, and it sometimes gives me a slight headache after a while, so I welcome any substantive progress toward a standardized improvement.

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