Up Close with LG’s 77-inch OLED
Like LG’s earlier 55-inch OLED model, the 77EC9800 has a curved screen and uses WRGB OLED tech, which has four subpixels for each pixel—one white and three with red, green, or blue color filters. A High Dynamic Range algorithm is onboard to improve the already-awesome contrast ratio that OLED TVs deliver, and it has passive 3D.
The 77EC9800 will be joined by new 55- and 65-inch curved Ultra HD OLED models. LG also plans to introduce two new 55-inch regular HD OLEDs: the 55EA8800 “Gallery” model (so called because of its flat screen and picture frame design) and the 55EB9600, a curved-screen model.