Ken C. Pohlmann

In the beginning, Edison created the phonograph, and it was good. It was also monaural. The vertical modulation (referred to as hill-and-dale recording) of the groove neatly encoded the amplitude variations of the analog-input waveform and likewise could reproduce the waveform. If engineers had stuck with hill-and-dale, the world would be a very different place. But they kept tinkering, as engineers are wont to do, and they found an improvement.

It’s a paradox, that’s what it is. Technology, by nature, charges forward. Its unstated goal is to obsolete itself as fast as possible. If you’re into technology, the only real place to be is on the cutting edge. You must be an early adopter, own the latest and greatest, and camp overnight at the Apple Store. The paradox is that if you are one of those people, you might be envied, or even admired. But you are not cool.

It has become trendy to bash corporations. And in some cases, if a corporation is big enough and faceless, it's easy to suppose that it's merely a shareholder profit machine that is uninterested in the needs of individuals. But of course many companies certainly do not fit that profile. Instead, you'll find that many small and medium size companies take a very different view of their role in society and, in many case, are family-run businesses. Case in point: Sennheiser and the Sennheiser brothers.