2011 is SIM2 Multimedia's 15th anniversary. To celebrate, the company is introducing 15 new models in 2011. In honor of the event, members of SIM2's upper management, including President Maurizio Cini, also attended the show.
All of SIM2's projectors are DLP designs. The new models fall into five different ranges: CRYSTAL, MICO, NERO, LUMIS, and CINEMA. The CRYSTAL range (2D only) consists of two entries, the $6500 Crystal 35 and the $8500 Crystal 45. To our recollection, these are nearly blue light specials for a manufacturer which is not normally known for relatively affordable projectors.
But for me, projectors were the main attractions in the Mitsubishi booth. The currently available HC9000D LCOS design (2D and 3D, $6000) looked fabulous in 2D (it was not being demonstrated in 3D when I was there). I was surprised, in fact, at how bright it looked on its 143-inch diagonal, 16:9, Stewart Studiotek 130 screen (gain 1.3).
JVC opened the show with a bang, introducing eight new projectors. Six of them are further refinements of last year's models, with some significant new features. As last year, they are paired in sister designs, the Reference models (DLA-RS65 at $12,000, DLA-RS55 at $8000, DLA-RS45 at $3500—the latter a $1000 price drop from last year's corresponding model!) and the Procision models (DLA-X90R, DLA-X70R, and DLA-X30Rat the same respective price points as the Reference models) The respective Reference and Procision models are identical in features and differ only in minor cosmetic details and their sales channels (the Reference models are sold through Pro dealers).
The area of the Future Technology display of most interest to home theater fans, however, involved this huge, 244.5-inch x 104-inch, 2.35:1 Stewart Aeroview 100 screen. It's a rear projection setup using six DLP projectors with edge blending. The image you can see here was only 16:9 for this preview, but 2.35:1 material that fills the screen is on the menu for the show days. The image was as impaired, as this photo suggests, by the ambient lighting, which is also higher on setup day than it will be during show hours. For more details, see the next post.
Mitsubishi has been busy this year. First was its 92", DLP rear projection set shown at last January's CES. Now they've also re-launched their Laserview RPTVthe $6000, 75", 16" deep, L75A94. I don't think the latter was being shown to best advantage, located as seen in the photo (the set against the wall on the left is the 92" DLP, the Laserview is further to the right, in the upper center of the shot), but it will be interesting to see if MItsubish can make more of a go of it than the first time it was launched several years ago.
On the day before the show opened, the isles were clogged with crates, ladders, and fork lifts doing the Indy 500 shuffle. For how it all looked when the crowds rolled in, scroll down until you get to the beauty shot taken on Thursday morning, opening day. Viewing the chaos on the day before, you never think they'll be ready to open on time. They always are. Kudos to the dozens of behind the scenes "stagehands" without whom there wouldn't even be a show.
The so-called Future Technology Pavilion was open for a press tour on Wednesday, press conference/setup day (the show formally opens on Thursday September 8). Much of the content here was of limited A/V interest, but will be of interest to custom installers who often add home automation and similar services to their repoitoire. The most interesting features here were those that offer a wide range of medical monitoring facilities, providing health and well-being warnings that can be transmitted to the appropriate agencies and individuals if needed. In other words, just the ticket for a granny-friendly house.
Epson made quite a splash at last year's CEDIA with a demo of its first LCOS projectors. The company actually refers to their version of this technology as 3LCD Reflective—essentially the same thing as LCOS, though I recall that they noted in 2010 that they were liquid crystal on quartz rather than on silicon.
DNP Denmark may not be the most well known name in screens, but it makes some unique products. Hidden behind the bobble heads in the darkened area to the right of center here is the DNP Supernova Epic, a 132" diagonal, 2.35:1, 0.8 gain model with side masking. Made in Scandinavia, so you know it's expensive. All yours for $20,000.
DNP was using projectors from projectiondesign, and while that company has no booth at CEDIA this year, I was told to watch out for press releases. We will.