Michael Antonoff

From the outset the most intriguing thing about the Apple iPhone hasn't been the phone so much as the interface: a high-resolution touchscreen on which your fingers do the talking: Tap an icon to select an application, spread them to enlarge the picture, slide your finger to move the cropped image into view, swipe the screen to reveal the next slide. It all feels so natural.

AT A GLANCE
Plus
Touch surface remote
Dedicated App Store
Snazzy photo slide shows
Minus
Arduous ID and password entries
Weak implementation of Siri
Lacks 4K video support

THE VERDICT
Apple TV Gen 4 brings a better remote to the table but fails to soar above other top streaming devices.

When Apple TV debuted in 2007, dozens of rival media receivers were already in place. At a time when TVs were too dumb to do their own streaming, Apple TV came along mainly to benefit iTunes users. Since then, other media players have come and gone, but Apple has persevered. The company recently shipped Gen 4.

What’s different in 2016 is that most consumers now own a smart TV, media receiver, game console, or Blu-ray player connected to the Internet. Unless Gen 4 can deliver a richer experience over other Internet appliances, notably the Roku 4 Streaming Player (see review, this issue), Apple TV will be a tough sell.