When it comes to high-end speakers, Sony has had tough sledding in the U.S. market, despite some quality products. Its current SS-AR1 and SS-AR2 are excellent designs, but at $27,000 and $20,000 per pair respectively, they'll be a hard sell to any but the passionate and well-healed audiophile.
So when I saw a new pair of concept speakers side-by-side with Sony's new 84-inch, 4K flat panel on the company’s show floor booth I was intrigued. They weren't getting much attention from the CEDIA crowd, of course. All eyes were on the HDTV, and the sound was at a very low level and drowned out by the general din of the convention center din.
But the speakers were being demonstrated rather secretively at a nearby hotel. The official introduction is still weeks or months away (possibly at the Rocky Mountain Audio Fest in Denver in October but more likely at CES in January), so it’s all very hush-hush for now. If I tell you more about them here I’d have to kill you. But you can get a closer look in the following entry, including the speaker’s unique tweeter arrangement. For now I'll just say that they will get a lot of positive attention when they arrive officially. The pricing is still TBD, but will be lower, and perhaps considerably lower, than the SS-AR1 and SS-AR2. And unlike be those determinedly 2-channel designs, matching centers, bookshelves, and subs will be available.