Sony Blu-ray Hits $599

A major advantage of HD DVD over Blu-ray has diminished with Sony's announcement yesterday of the BDP-S300 at $599. True, it's still not quite as good a deal as the Toshiba HD-XA2 at $499. Moreover, the lowered price is not unprecedented. Sony has already been offering Blu-ray via the PS3 consoles for $499 and $599. But for non-gamers with an achingly empty space in the component rack, the new Blu-ray player costs significantly less than the BDP-S1 at $999. And, unlike the pricier player, the BDP-S300 plays CDs. Sony's latest move puts Blu-ray in a better position, building on the title-releasing momentum that may enable Blu-ray to surpass HD DVD's software sales this year.

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