Our Insatiable Appetite for TV…& Gadgets
The study also found that worldwide TV viewing has nearly doubled since 2011, going from 10 to 19 hours. Other global findings of note:
- Nearly one third (29 percent) of the content consumed in a week is recorded.
- More than a third (36 percent) of all recorded content is never viewed (41 percent in the U.S.).
- More than half (55 percent) of the world’s TV watchers have downloaded a TV program or movie to a mobile device.
Gadgets are the other thing citizens of the world can’t get enough of, according to a five-country survey conducted by Boston-based Sophos. The average person carries 2.9 devices (3.0 in the U.S.) with the almighty smartphone taking first place as the most popular device carried (85 percent—Android and iOS were neck and neck at 40.9 percent and 40.5 percent, respectively), followed by laptops (68 percent), tablets (48 percent), MP3 players (40 percent), and eReaders (29 percent). Inspiration for the survey was a Gizmodo report with a photo showing the more than two dozen tech toys Apple co-founder Steve Wozniak carries in his everyday backpack. Even the survey’s geekiest geek reported carrying only 12 devices.