CEDIA 2011

Integra's new lineup of A/V receivers and preamp/processors—those with model numbers ending in ".3"—include a Marvell Qdeo chipset that can upscale 1080p to 4K. Well, to be precise, it quadruples 1920x1080 to 3840x2160, which some argue isn't true 4K (4096x2160). The demo system consisted of a DBS-30.3 Blu-ray player sending 1080p via HDMI to a DTR-40.3 AVR, which upscaled the image and sent 4K via HDMI to a processor made by Marseille. This processor converted the HDMI to four DVI signals, which were sent to a 65-inch 4K plasma of unknown origin that couldn't accept 4K via HDMI. (No currently available display can.) The image looked nice and sharp with no visible motion artifacts, but without a split screen, it was very difficult to see any significant benefit of upconverted 4K.